Strategyzer Masterclass Boston June 2019

hosted by Strategyzer AG

The Center for Arts at the Armory

Start: Thursday, 13 Jun 2019 09:00

End: Friday, 14 Jun 2019 17:00

  • Title

    Special Guest: Dan Roam


    For one-time only, Dan will bring his rapid-fire «Back of the Napkin» Visual Innovation Accelerator to the Strategyzer Masterclass.



    Based on his international bestseller «The Back of the Napkin» (#1 seller in business communications), this 60-minute session will introduce you to Dan's Visual Decoder, a simple yet remarkable powerful framework for rapid visual innovation and storytelling. Through examples and do-it-yourself exercises, you will quickly see why you should include sketching in your innovation toolkit - and how to draw the four simple pictures that explain anything.


    What You Get:

    • How to hack the human visual system
    • The Visual Decoder framework
    • Why simple pictures make all the difference when clarity matters



    Thursday, June 13th, 2019, 5.15 pm to 6.15 pm 
    (after Strategyzer Masterclass Day 1)


    How Much: 

    This special one-time occasion is complimentary for all registered Strategyzer Masterclass participants.



    Dan Roam is the author of five international bestselling books on business-visualization which have been translated into 31 languages. The Back of the Napkin: Solving Problems with Pictures was named by Fast Company, The London Times, and BusinessWeek as ‹Creativity Book of the Year›. Dan's newest book, Draw to Win, was recently published by Penguin Portfolio, and debuted as the #1 new book on in the categories of Business Communications and Sales and Marketing. Dan has helped leaders at Google, Microsoft, Boeing, Gap, IBM, the US Navy, the United States Senate, and the White House solve complex problems with simple pictures. Dan and his whiteboard have appeared on CNN, MSNBC, ABC, CBS, Fox, and NPR.


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