With an all-new curriculum developed by Gabe
Marketing and Gamification by
Design), this hands-on, interactive workshop
leads you through the strategy and problem-solving cycles
of building a Gamification architecture and a proven
design framework for applying game design to your
business. Then, working in teams, brainstorm and spec out
solutions for your specific business requirements, under
the facilitators' guidance.
engagement with game design can be complex--but the
rewards are unparalleled. Increased customer
activity, retention, and viral growth are all within
reach. Take the guesswork out of your Gamification
strategy and learn from leading experts in this
unprecedented, focused workshop.
You will leave the workshop
ready to gamify your business with an action plan,
solutions to key problems, and reference
materials such as books, whitepapers, and course documents.
Whether you are building a
new product or service from scratch, or looking to make
your existing experience more fun, the Gamification
Workshops are a one-of-a-kind opportunity to learn,
problem-solve, and interact with the most experienced
practitioners in the space.
Lunch will be provided, along
with a talk, "Gamification Law: Formula for Success"
from legal expert James Gatto of Workshop Sponsor Pillsbury
Space is strictly limited to maintain
Register today to
guarantee a place.
Who Should Attend:
Those who wish to
understand and effectively implement game design to
add value to their business
How to use game mechanics effectively to engage
your audience, create stickiness, and encourage virality
Identify a core engagement loop for your product
How to design a gamification architecture and
convey it internally in your organization
How to decide which game mechanics to use for your product/site
Illustrative case studies of Gamification done
well and poorly
Understanding point systems and how to use them to
How to apply game thinking to problem analysis and
The top five things you can do to create
engagement in the next 30 days